I think it is important that we remember why MLT have avoided the normal path to music business success and have created something unique and memorable with their decision to go it alone. They are not about comparing themselves with anyone else. What I have noted from their first public performance is that they have a passion for music which is infectious, and they wish to share that enthusiasm and passion with as many people as possible.
Don’t forget that first time they heard ‘I’ll Follow the Sun’, sitting in the back of that bus touring Austria when they were just fourteen years old. They just had to share their new found joy with someone and insisted their uncle listened to it. They are now sharing that joy with us, just accept it without all the over analysing! Like them, I can still remember songs I heard on the radio for the first time over fifty years ago. Now wouldn’t it be lovely to know what songs MLT will be remembering hearing for the first time in another fifty years, and why do I think they’ll mostly be MLT creations!
It’s best to leave any hyperbole to the journalists and main stream media whose only raisin d’être is to make a quick buck off the backs of artists. Let’s just enjoy what the MLT offer us without worrying about what anyone else is or has been doing. At least in this Club Forum.
Just consider the following examples:
The Bee Gees
The Bee Gees were touted by manager Robert Stigwood as the “next Beatles” upon the release of their first U.S. single, ‘New York Mining Disaster 1941.’ Atco Records sent DJs copies of the single with blank labels to create the impression that it was a new Beatles’ song. “If you sounded like the Beatles and also could write a hit single, then the hype of the machine would go into action.
The Bay City Rollers
In September 1975, the Bay City Rollers made their U.S. debut on ABC’s ‘Saturday Night Live with Howard Cosell.’ The Scottish boy band, who wore tartan plaid on stage, was introduced by Cosell as the “new Beatles.” That didn’t happen. A few hits followed but, by 1978, the Bay City Rollers had disappeared from the charts.
Badfinger
Badfinger seemed poised to become the “next Beatles” when they signed with Apple Records and scored a Top 10 hit in 1970 with ‘Come and Get It,’ written and produced by Paul McCartney. Comparisons with the Beatles increased as members of the band performed on records by John Lennon, Ringo Starr and George Harrison. The tragedies and bad luck that followed for Badfinger have, of course, become legend.
The Knack
When Rolling Stone in 1979 christened the Knack “the new fab four,” comparisons to the Beatles were inevitable. Critics soon turned on the band, which was unable to repeat the overnight success of ‘My Sharona.’ A “Knuke the Knack” campaign was started and, in mid-1982, the band split up.
Terence Trent D’Arby
He would later brag, “My album is better than ‘Sgt. Pepper,’” the Beatles’ landmark 1967 release.
Oasis
“It’s really important to be bigger than the Beatles,” Liam said in 1996. “I think we’re better than the Beatles. … They ain’t the best band in the world – we are.” By 2009, however, Oasis was over — thought the Gallaghers continue to cover Beatles’ songs with their new bands.
One Direction
Paul McCartney cautioned the band on Britain’s Daybreak TV show. “So many bands, they all get called the next Beatles. It puts an awful lot of pressure on them to be the next Beatles. Oasis were the next Beatles once, if you remember. It’s pressure because suddenly you have got to live up to all the things that we did.”
Finally, Bruce Springsteen. after the release of his first album, he was promoted as the new Dylan. He had a good album and went on to great success, but was never the next Dylan.